Kacey hopes that this fragrance inspires you to take a step back and relax. Boy Smells | Shopbop The companys long-lasting candles are made up of high-quality natural ingredients, including coconut and beeswax, that make for a slow and even burn. Each scent has notes plucked from a personal catalogue of olfactory memories. And, as we grow, we will continue to activate this conversation around gender expression with everyday products we use to reaffirm and feel good. How I wish I could be a signature scent person. In 2016, we ditched our day jobs in pursuit of our passion: Boy Smells, a company that speaks directly to expanding gender expressions in fragrance. But now what worries us is [that] people are falling into their old patterns again., Although WORD was classified as an essential business, no more than one person at a time was allowed inside the store, all the way through June. Then the anti-racism books became super-popular in mid-summer, and we couldnt even keep up with the demand the publishers had to reprint. Add the Boy Smells Slow Burn candle to your self-care regimen for $39. Hypernature defines Boy Smells aesthetic as much as its core philosophy to conceive and develop products, always combining the best of mother nature with the most radical innovations in science and technology. You can luxuriate in the aroma of this alluring yet menacing Boy Smells Cinderose scent for $32. Text HELP for info. Afdhel Aziz: Matthew, welcome. The company's direct-to-consumer. With cautiously optimistic predictions about the state of the world this summer, it's an ideal time to take some scents for a test drive. You can find out more about our use, change your default settings, and withdraw your consent at any time with effect for the future by visiting Cookies Settings, which can also be found in the footer of the site. One customer reports that the universal fragrance and stunning vessel make for a wonderful gift: I gave this as a gift to my friend who loves the SlowBurn song my friend ABSOLUTELY loved everything about this candle! Millions turn to Vox to educate themselves, their family, and their friends about whats happening in the world around them, and to learn about things that spark their curiosity. According to its website, its mission is simple: We wanted to have products that were embracing masculine and feminine simultaneously in a simple and straightforward way that wasnt overtly targeted to one gender.. They're the solution to your basic fragrance woes: long-lasting, strong-smelling, and stacked with unexpected fragrance equations that instantly turn you into the most interesting, complex person in the room. We will send you a notification as soon as this product is available again. It has taken me, a millennial, years to wrap my head around the scope of this work how to do it, then do it better, then realize my creative class ass has never taken a business course and cant balance a checkbook. Sunny new-season standouts, Best Sellers Her sales doubled during lockdown, which means shes had to shave more off her profit margins to spend money on not only marketing to retain those customers but also on product development, production, logistics, and inventory management. Its permission to harness your power from wherever you want it. Out of the Boy Smells scented smells, the Kush candle seems to be the most popular. CEO JuE Wong called 2023 a reset year for the company, after fourth-quarter sales fell 21 percent year-over-year to $130 million. The Spring 2023 Collection, Valentino Garavani Each magical scent is hand-poured into a metallic glass tumbler, in colors that are as vibrant as the fragrances they contain. We surveyed our in-house team of scent specialists (our staff) to test the scent intensity, or Scentensity, of each candle when lit (aka hot throw). As a kid, you pick up on side remarks or negative micro-reactions to expressing personality traits outside of the expectations of your gender. Message and data rates may apply. We love a pun and a little bit of provocation, and our customer does too. As co-founder Matthew Herman explains, the five scents in the collection aren't genderless but genderful. Boy Smells celebrates the complexities of modern identity with products that channel masculine and feminine together. Items may not be available in Puerto Rico. Her work has appeared in Nylon, Bustle, Avenue, BuzzFeed, Tab Media, Austin Monthly, The Current, and more. ", Moodeaux Founder Brianna Arps Says This Fragrance Is the Scent Soundtrack of Her Life, Divya Gugnani Wants to Reimagine the World of Luxury Fragrance, 9 Aromatic Fragrances That'll Make You Crave a Pumpkin Spice Latte, Aftershave vs. Cologne: The Byrdie Boy Guide to Finding Your Scent, Exclusive: Boy Smells Launches in Sephora With New Fine Fragrance Woodphoria, The Latest Collection From Boy Smells Celebrates Pride and Radical Self-Liberation, The 16 Best Perfumes Worn By Celebs of 2023, Le Labo Just Launched Shampoo and Conditioner in Their Most Popular Scents, Phlurs Tangerine Boy is Striking, Unapologetic, and RiskyI Think Its Genius, The October Beauty Launches That Need to Be on Your Radar, The 13 Best Victoria's Secret Perfumes of 2023. Each component of our packaging is fully recyclable, using only soy-based ink and FSC (Forest Stewardship Council) certified papers. Something as simple as a candle scent has the potential to reflect the complexity of identity, and we didnt see that celebrated in the fragrance industry, so we created Boy Smells to fill it. Each time I've purchased a fragrance, I've been convinced that this will be The One, my calling card, my personal scent, only to use half of it before discovering a new "the One." Cannot be combined with any other promotions. Both familiar and unexpected. The company will be sure to subtract the amount you owe from your merchandise refund. BOYSMELLS.COM GOES LIVE AND LAUNCHES WITH SIX CANDLES TO START WITH KUSH, ASH, CEDAR STACK, GARDENER, PRUNUS AND NOW RETIRED, MSSR. The name of the Boy Smells Kush candle might sound a bit deceiving, but we assure you this fragrance does not reek of weed. TIMELINE TIME There's so much to tell, but maybe that's a tell-all/memoir for down the line. To highlight the specific challenges Covid-19 presents, I spoke with four small-business owners with varying digital footprints about what its been like to handle the surge in online shopping over the past few months. Herman and Kien both fashion veterans who worked in design (Herman) and product development (Kien) began by making the things theyd want to use on a daily basis, products that were fluid, essential, but also accessible. Boy Smells suggests harnessing power from wherever you find it. Duplantis says Boy Smells has been profitable for four years even though it hasnt taken on any financing (beyond its recent closing on a convertible note, a type of bond that gives the holder equity in a company prior to valuation, in October). As Ive grown and matured, Ive discovered that painting with all the colors in my paint box has been both freeing and a great power source. "The exploration of ourselves helps define and harness our uniqueness and allows new ways for us to express ourselves. But what did we expect from a company with such an emphasis on expression? $38.00 Current Price $38.00 (17) Free Delivery. Feel free to express yourself in this calming rosy hue. Boy Smells. Now I want one!!! EAU DE PARFUM, THE GENDERFUL FINE FRAGRANCE COLLECTION, FINALLY DEBUTS WITH 5 ALL-NEW SCENTS, AFTER YEARS AND YEARS OF TESTING AND EXPLORING FRAGRANCES FROM ALL OVER. Boy Smells Lanai Candle $32.00 Buy Now Another scent that boggles and almost intoxicates our brains is Boy Smell's Kush scented candle, for obvious reasons. All things considered, a majority of customers appear to enjoy the brands unique candles. Boy Smells was named on a whim. As we moved in this direction, the normative genderless caption to beauty and wellness products didnt resonate with us in a way that felt authentic to how we saw ourselves. The candles are hand-poured in a reusable glass vessel and hand-labeled in Los Angeles, California. Shipping fees vary but start at $14, while orders $101+ have a rate of $25. Boy Smells. "For example, Tantrum is a retelling of the Greek myth of Pandora, whose yearning and curiosity starts and explosive punishment of humanity at the hands of Zeus," he says. What Beauty Professionals Need to Know Today, Why Everyone Is Obsessed With the Bold Glamour Filter, Olaplex Expects Net Sales to Fall 15 Percent in 2023, The Companies Behind Fashions Biggest Fragrances. Boy Smells Candles & Diffusers | Nordstrom People wear many hats and play different roles in their life, and we aim to create products that open the door to identity thats beautifully multifaceted. The really hard part during Covid was that so many businesses moved online, so I had to decide where the cutoff point was [with wholesale accounts]. Boy Smells' New Fragrance Is Here: Boy Smells Perfume Review - Editorialist The all-natural blend outlasts traditional soy and paraffin candles. I hope our brand is an opportunity for people to grow closer to themselves. With this brand, Boy Smells boy cologne versus girl perfume doesnt exist. This fragrance is rounded out by frankincense, poppy, saffron, pomelo, amber, and cashmeran for a spicy and exotic experience, right in your living room. "We believe people can find limitless power in exploring, embracing and celebrating the full spectrum of their identity. Reader support helps us keep our explainers free for all. In an acknowledgement of the potential difficulty of migrating that impact to our new online-only reality, New York state recently launched the Empire State Digital initiative, billed as an invitation for small businesses to explore the benefits of expanding beyond their physical brick and mortar location to an online marketplace. (Never mind the fact that for many business owners navigating Covid-19 protocols, this invitation is a do-or-die proposition.). Kush, which contains no actual THC or CBD, is a blend of pot, suede, white musk and tulip. Saks' return policy still applies to items returned under this offer. About Us How It All Started | Boy Smells Boy Smells | SaksFifthAvenue To learn more or opt-out, read our Cookie Policy. Global quarantine measures and the resulting surge in online sales might seem like a boon at first glance, but they present a host of additional challenges for small-business owners. We had to work from home for a long while we were diversifying our supply chain like crazy. Compared to last year at this time, we arent that far off, says Weber, but it was a lot more work to get here., Monica Khemsurov launched her smoking accessories company Tetra five years ago. The company was a finalist in The Fragrance Foundation 2021 Awards and has been featured in publications like The New York Times, Vogue, Nylon, The Strategist, The Business of Fashion, HighSnobiety, Coveteur, The Cut, and Forbes. Founded 14 years ago by Christine Onorati, the stores day-to-day operations were being handled by her husband, Vincent Onorati, when Covid-19 struck. Though the brands products sound as though they can enhance any space, we wanted to learn about customers real experiences with them.